Since launching in 2016, workplace pensions and savings firm Punter Southall Aspire has acquired four businesses, adding five regional offices and almost doubling its workforce from 75 to 144. To make sure all employees at the £15m-turnover company felt included, respected and able to fulfil their potential, CEO Steve Butler set about transforming the culture and improving D&I. He reshuffled the management structure, increasing female representation at a senior level by 92 per cent. He also created a company D&I booklet and formed a people strategy group to develop the Investors in People framework. These initiatives are paying off: in the firm’s last staff survey, 95 per cent agreed the company is committed to creating a diverse and inclusive workplace. Butler is an advisory council member for the Diversity Project, a cross industry initiative to drive change, and author of Manage The Gap on leading intergenerational teams.